Child Modeling Agency It is the connecting link between the represented and the client and its main purposes are marketing its represented for advertising and campaigns. The agency is in daily contact with producers, advertising agencies, casting directors and others who are auditioning for different roles. At this time, the agency conducts screening among the represented and routs the appropriate represented for each audition based on personal familiarity with the represented abilities and the tape-cast requirement (the character's physical appearance). After the representative has confirmed his participation in the audition, the agency instructs the representative on how he should prepare for the audition. A few days after the audition, the agency will update the represented person whether or not he has been accepted, and if so will summarize for him the working conditions and wages, and of course proper conditions and a pleasant atmosphere for the represented person and his or her companions.
In recent years there has been a marked increase in the amount of adverts and advertising campaigns featuring children. In the not-too-distant past, children would mainly advertise products identified only with children such as toys, children's fashion, children's foods, etc. That era is over, and today more and more children can be seen starring in commercials and campaigns that are not just about children, such as food chains, cellphones, air conditioners and more. It seems that the way to win over consumers through children is very successful because the trend of ads starring children is growing year by year. In 2020, we are seeing a particularly large demand for children in advertising, but at the same time, the number of children registered with modeling agencies and also the number of agencies has increased significantly. Therefore, in 2020, the demand for children in advertisements will increase, but the supply will also increase.
Model Agency HH Models represents children under Israeli law for the employment of children in advertisements and photographs. Those aged between one and 15 need special employment approval while adhering to the conditions of the Ministry of Economy. Approval of the deal requires the signatures of parents, the school principal and approval from a doctor. Download the confirmation form Click here
It is forbidden to employ children in advertisements of a sexual, racist, violent nature, etc.If the child is under the age of 8, the presence of one of the parents in the filming set is mandatory. Of course, even if the child is working voluntarily for a particular production, all of the above rules still apply.
In addition, the modeling agency must sign a personal mediation permit for each child that the parents are obliged to sign. Download the confirmation form Click here
Tel: +972 (03) 5616102
Fax: +972 (03) 6476671
58th HaRakevet st.
Tel-Aviv, Israel